Despite many jobs not requiring a cover letter, it is always useful to learn the skills so that you can if you need to. Your cover letter could be a big factor to whether you move on to the next stage of the interview process, so never underestimate its relevance and importance. If you haven’t written one before then it can seem quite scary, but don’t panic! Like everything, there is a certain technique to it, which is what this is about to explain.
Try and consider your cover letter as your attractive edge, the element to your job application that can make you stand out. A cover letter enables an employer to dig deeper than the surface and offers them an opportunity to get to know you on a more intimate level. When you express your interest in a cover letter it somewhat expresses your personality, which is fantastic for both parties. It gives the employer insight and it gives you the chance to show who you are.
Three essential tips to help you write an attention-grabbing cover letter:
1. Don’t overdo it by writing at length
Keep the language and tone short and to the point. A punchy voice is much more digestible and the employer will be much more inclined to read the entire cover letter from start to finish. The recruiter is likely to come across tons of CVs and Cover Letters so yours really needs to be a little different. Ensure that your character shines through, charisma pours off the page and keep it to no longer than one page.
A potential structure for your Cover Letter:
The first paragraph – in around three sentences, explain who you are and what position it is you’re applying for. Try and make your opening paragraph very arresting so that the recruiter gains instant interest.
The second paragraph – your second paragraph should really express your passion for the job. What is it that draws you to the job role? Get across any knowledge you have of the company and of the industry more broadly. Research, research, research for this part.
The third paragraph – this part of your cover letter should depict why you believe you have the relevant skills and qualifications for the job. Include applicable work experiences, whether they’re paid or unpaid it doesn’t matter, as well as internships and other courses/training you may have taken to push you further to the field.
The last paragraph – so, your closing sentence should be written strongly, with a powerful tone. Mention that you look forward to a response and relay your contact information at the end (your phone number and email).
You will then be ready with confidence to submit your job application!
2. Tell your story throughout your cover letter, from the heart
It’s important that genuine qualities shine through in your cover letter. Don’t restate everything that you have outlined in your CV, instead make sure that your CV is catchy, engaging and unique. Your CV and your Cover Letter need to complement each other, not clash or work against one another. Express what you’d like to do with your career in the long run; this will make your cover letter very memorable. When a person shares their deep-down intention then the reader can connect, and this is very, very impactful.
3. Try and ask a professional to look over your cover letter
Get a second opinion of your cover letter. Make some edits and proofread it several times before sending it off, of course, making sure there are no typos. Try and gain some valuable feedback so that you can improve your cover letter in any area and make sure that it’s the best you can make it. If you write your cover letter effectively and with the help of a professional, you will stand a strong chance of being noticed. When applying for a job, an effective cover letter can really offer you value in so many ways (as listed above) and get you that job or internship that you completely deserve.
Written by Gemma Smith